美国国家橄榄球联盟总裁罗杰·古德尔称“泰勒·斯威夫特效应”有利于联盟收视率

The NFL is happy to have Taylor Swift around!

NFL很高兴有泰勒·斯威夫特!

On Monday, NFL Commissioner Roger Goodell professed his appreciation for the Midnights singer, 34, and her love for football. He said in a press conference before the 2024 Super Bowl that she has had a “wonderful” effect on viewership since she began dating Kansas City Chiefs tight end Travis Kelce last year.

周一，NFL总裁罗杰·古德尔表达了对这位34岁的《午夜》歌手以及她对足球的热爱的赞赏。他在2024年超级碗之前的新闻发布会上说，自从她去年开始与堪萨斯城酋长队的近端锋特拉维斯·凯尔斯约会以来，她对收视率产生了“奇妙”的影响。

“I think it's great to have her a part of it,” Goodell, 64, said. “It creates a buzz, it creates another group of young fans — particularly young women — that are interested in seeing, ‘Why is she going to this game? Why is she interested in this game?’”

64岁的古德尔说:“我觉得让她参与其中很棒。”“这引起了轰动，它创造了另一群年轻球迷，尤其是年轻女性，他们有兴趣看到，‘她为什么要去看这场比赛?她为什么对这个游戏感兴趣?’”

“Besides Travis, she is a football fan, and I think that's great for us," he continued.

“除了特拉维斯，她也是一个足球迷，我认为这对我们来说是件好事，”他继续说道。

Goodell also noted that more people are tuning in because of the “great competition” among teams this year. He said 70% of NFL games have “been within one score in the fourth quarter.”

古德尔还指出，越来越多的人收看比赛是因为今年参赛队伍之间的“激烈竞争”。他说，70%的NFL比赛“在第四节只差一分”。

Nonetheless, he said he can’t deny that the “Taylor Swift Effect” has boosted ratings.

尽管如此，他说他不能否认“泰勒·斯威夫特效应”提高了收视率。

“Having the ‘Taylor Swift Effect’ is also positive,” he admitted. “Both Travis and Taylor are wonderful young people and they seem very happy. She knows great entertainment, and that's why she loves NFL football.”

“‘泰勒·斯威夫特效应’也是积极的，”他承认。“特拉维斯和泰勒都是很棒的年轻人，他们看起来很幸福。她知道很棒的娱乐，这就是她喜欢NFL足球的原因。”

When asked about rumors that Swift’s involvement at the games are “scripted,” Goodell laughed it off and denied anything was set-up.

当被问及霉霉参与比赛的传言时，古德尔一笑置之，否认有任何安排。

“There's no way that I could have scripted that one,” he said.

他说:“我不可能把那个剧本写出来。”

Goodell added that he sees where fans’ passion for Swift comes from, having attended two of the pop superstar’s Eras Tour shows with his daughters and wife. 

古德尔补充说，他知道粉丝们对斯威夫特的热情来自哪里，他曾带着女儿和妻子参加过这位流行巨星的两场“时代巡演”。

“She is a remarkable performer, she knows great entertainment,” he said, adding, “She‘s the best of the best so having her come to NFL games, having her part of that, is nothing but a positive.”

“她是一名出色的表演者，她懂得娱乐，”他说，并补充说，“她是最棒的，所以让她来看NFL比赛，让她参与其中，除了积极之外什么都不是。”

Goodell isn’t the only one who is happy about Swift’s impact on the NFL since she began dating Kelce, 34. FOX Sports broadcaster Erin Andrews recently told PEOPLE that the Grammy winner is broadening the audience and encouraging women to become invested in the sport.

自从霉霉开始和34岁的Kelce约会以来，古德尔并不是唯一一个对霉霉对NFL的影响感到高兴的人。福克斯体育广播员艾琳·安德鲁斯最近告诉《人物》杂志，这位格莱美奖得主正在扩大观众群体，并鼓励女性参与这项运动。

"I've been very passionate and emotional about it. I think it's amazing," Andrews, 45, said during an interview for her clothing line, WEAR by Erin Andrews, on Monday. "I feel so bad for people who are having any sort of issue with it."

“我一直对此充满激情和情感。我觉得这太棒了，”45岁的安德鲁斯周一在为她的服装品牌WEAR by Erin Andrews接受采访时说。“我为那些对此有任何问题的人感到难过。”