BEC初级听力高频短语篇11

1.business etiquette 商业礼仪
Understanding business etiquette is important when dealing with international clients.

2.business case 商业案例，商业论证
We need to present a strong business case for investing in the new technology.

3.market penetration 市场渗透
Our company is focusing on increasing market penetration in Europe.

4.target market 目标市场
Identifying the target market is the first step in developing a marketing strategy.

5.product positioning 产品定位
The company's product positioning is focused on high-end consumers.

6.corporate culture 企业文化
Building a positive corporate culture is important for employee retention.

7.business partnership agreement 商业合伙协议
Both parties need to sign the business partnership agreement before proceeding.

8.brand awareness 品牌知名度
Increasing brand awareness is a key marketing objective for the year.

9.risk management 风险管理
Effective risk management strategies are essential for protecting the company's assets.

10.market trend 市场趋势
Keeping up with market trends is crucial for staying competitive in the industry.