BEC初级听力高频短语篇9

1.market segmentation 市场细分
Understanding market segmentation is key to developing effective marketing strategies.

2.competitor analysis 竞争对手分析
We need to conduct a thorough competitor analysis before entering the new market.

3.brand loyalty 品牌忠诚度
Building brand loyalty is essential for long-term success in the market.

4.business strategy 商业战略
Our company's business strategy focuses on innovation and customer satisfaction.

5.supply chain management 供应链管理
Efficient supply chain management is crucial for maintaining profitability.

6.financial statement 财务报表
The company's financial statements are audited annually.

7.return on investment (ROI) 投资回报率
Calculating ROI helps us determine the profitability of a project.

8.cost-benefit analysis 成本效益分析
We need to conduct a cost-benefit analysis before deciding on the new equipment.

9.market share 市场份额
Our company's market share has increased significantly over the past few years.

10.market expansion 市场扩张
The company is planning to expand its market presence in Asia.