“和服”内衣

“和服”内衣

Japanese took to social media yesterday to protest against a new line of underwear developed by US celebrity Kim Kardashian named Kimono, with some terming it a theft of their culture that insulted the cherished traditional robe.

日本人昨日在社交媒体上抗议美国明星金•卡戴珊(Kim Kardashian)开发的一款名为“和服”的新内衣系列，一些人将其称为盗窃日本文化，侮辱了这种珍贵的传统长袍。

Kardashian on Tuesday announced she was releasing the line of shapewear she had been developing for a year, including both full-body garments as well as two-piece sets in several different colors, as “solutions for women that really work.”

周二，卡戴珊宣布，她将推出她已经开发了一年的塑身系列，包括几种不同颜色的连体衣和内衣两件套，称之为“真正有效的女性解决方案”。

But her use of the word Kimono, which in Japanese means “thing that’s worn” and refers to full-length robes with sashes donned for formal occasions such as weddings and funerals, annoyed many because it is being applied to undergarments and she has filed to trademark it.

但她用“和服”作为内衣品牌的行为惹恼了许多人，但她表示已申请将其注册为商标。

“Kimono is not underwear! Stop trademark registration! Don’t make the word kimono yours!” Ruu, a Twitter user, wrote.

“和服不是内衣!停止注册商标!别让和服这个词成为你的!”一位推特用户Ruu写道。

Others said using the word was “a theft of traditional culture” and begged Kardashian to change the name, saying the underwear would sell just as well if it was called something else.

其他人则表示，使用这个词是“对传统文化的盗窃”，并恳求卡戴珊改名，称如果换一个名字，内衣也会卖得很好。

“This is the kimono I wore to my wedding,” wrote Masako Oi, over a photo of herself in a light-blue kimono patterned with flowers.

“这是我参加婚礼时穿的和服，”爱雅子(Masako Oi)在一张自己身穿浅蓝色花卉图案和服的照片上写道。

“I’d like Kim to imagine how she’d feel if someone treated her wedding, prom or baptism dresses as lingerie.”

“我想让金想象一下，如果有人把她的婚礼、舞会或洗礼礼服当成内衣，她会怎么想。”

A quiet protest was also spreading under the statement “This is kimono,” with both men and women posting photos of themselves and family members wearing kimono of various styles.

在“这是和服”的声明下，一场安静的抗议也在蔓延，人们纷纷上传了自己和家人穿着各种风格和服的照片。