迪士尼+平均每天有近100万的新用户

迪士尼+平均每天有近100万的新用户

Two weeks after its glitch-filled launch, Disney+ is averaging nearly a million new subscribers a day, new data shows.

新数据显示，在充满故障的推出两周后，Disney+平均每天新增用户近100万。

The $6.99-per-month streaming service’s mobile app has been downloaded 15.5 million times, according to numbers from research firm Apptopia. And people are forking over money to use the service rather than just ride the wave of its free trial, the data shows.

据研究公司Apptopia的数据显示，这款每月收费6.99美元的流媒体服务的移动应用程序已经被下载了1550万次。数据显示，人们花钱使用这项服务，而不仅仅是享受免费试用的浪潮。

The new streaming platform — which features content from Disney as well as Disney-owned properties like Marvel and the Star Wars franchise — raked in $5 million through in-app purchases in its first 13 days, according to Apptopia.

根据Apptopia的数据，这个新的流媒体平台——包括来自迪士尼的内容，以及迪士尼拥有的诸如漫威和星球大战这样的产业——在头13天内通过应用内购买获得了500万美元的收入。

Subscribers can also pay for the service through the Disney+ Web site, however, and that data was not captured by Apptopia.

然而，用户也可以通过Disney+网站为这项服务付费，而Apptopia并没有捕捉到这些数据。

“This shows the company is gonna be a legit competitor to the likes of Netflix, despite the skeptics that continue to doubt the House of Mouse,” Wedbush analyst Dan Ives told The Post. “The pricing, the content and the bundling was just a pure genius strategy from Iger and Disney,” Ives said, referring to Disney Chief Executive Bob Iger.

韦德布什的分析师丹·艾夫斯告诉《华盛顿邮报》:“这表明该公司将成为Netflix等公司的合法竞争对手，尽管仍有人怀疑《老鼠屋》。”“定价、内容和捆绑销售完全是艾格和迪士尼的天才策略，”艾夫斯说，他指的是迪士尼首席执行官鲍勃·艾格(Bob Iger)。

A day after Disney launched its new streaming service on Nov. 12, the Mouse House said it racked up 10 million subscribers — beating expectations and sending the stock soaring.

11月12日，迪士尼推出了新的流媒体服务，一天之后，鼠标之家表示，该服务的注册用户达到了1000万，超出了预期，推动该公司股价飙升。