英语阅读 学英语,练听力,上听力课堂! 注册 登录
> 轻松阅读 > 双语阅读 >  内容

这位25岁的印度酒店亿万富翁计划在美国扩张

所属教程:双语阅读

浏览:

2019年11月20日

手机版
扫描二维码方便学习和分享
India's 25-year-old hotel billionaire eyes a US expansion
这位25岁的印度酒店亿万富翁计划在美国扩张
In just six years, Ritesh Agarwal has gone from a college dropout to one of India's youngest billionaires.
短短六年时间里,里特什·阿加瓦尔从一名辍学大学生变成了印度最年轻的亿万富翁之一。
At 19, he founded budget hotel chain OYO in the city of Gurgaon, just outside India's capital. Now, at 25, the entrepreneur has grown the brand globally and is looking to expand his empire in the US.
19岁时,他在印度首都郊外的古尔冈市创立了经济型连锁酒店OYO。如今,这位25岁的企业家已经在全球打造了自己的品牌,并打算在美国扩张自己的(商业)帝国。
这位25岁的印度酒店亿万富翁计划在美国扩张
While India is OYO's biggest market, with 18,000 locations, its presence in China is quickly catching up, with nearly 13,000 OYO hotels across 338 Chinese cities.
虽然印度是OYO最大的市场,拥有18,000家分店,但它在中国的影响力正在迅速发展,在338个中国城市拥有近13,000家OYO酒店。
And the company's distinctive red and white logo can also be found on hotels in the United Kingdom, Indonesia, the Philippines and the United Arab Emirates.
在英国、印度尼西亚、菲律宾和阿拉伯联合酋长国的酒店上也可以看到该公司独特的红白标志。
The United States, however, is where Argawal sees the next big opportunity.
不过,阿加瓦尔认为美国是下一个巨大的机会。
"The US is one of the largest hospitality markets, both in terms of [domestic] and international tourism, and therefore presents a huge opportunity for us," said Agarwal.
阿加瓦尔说:“无论是国内还是国际旅游,美国都是最大的酒店市场之一,因此对我们来说,这是一个巨大的机会。”
The company already has 200 US locations, but Agarwal wants more. In August, OYO bought the 657-room Hooters Casino Hotel in Nevada, which he has already rebranded as the OYO Hotel & Casino Las Vegas.
该公司在美国已经有200家分店,但阿加瓦尔还想要更多。今年8月,OYO买下了内华达州有657个房间的豪特赌场酒店,并将其更名为拉斯维加斯OYO酒店暨赌场。
这位25岁的印度酒店亿万富翁计划在美国扩张
The Hooters Hotel purchase isn't normally how OYO does business, though. In its large portfolio of hotels worldwide, only two locations are company owned. The rest are franchised or they are locations where OYO leases the hotel from the owner.
不过,通常情况下,豪特酒店的收购并不是OYO做生意的方式。在其遍布全球的大型酒店投资组合中,只有两家酒店为公司所有。其余的是特许经营的,或者是OYO从所有者那里租赁的酒店。
Its hotel partners become "affiliates" while OYO provides management, branding, uniform service experience and guarantees a higher occupancy rate.
其酒店合作伙伴成为 “子公司”,而OYO提供管理、品牌、统一的服务体验,并保证更高的入住率。
OYO charges the affiliates a fee for these services -- typically a percentage of the hotel's gross margin.
OYO向子公司收取服务费用(通常是酒店毛利率的一定比例)。
Each hotel has the OYO logo boldly splashed on the outside. Room rates across its markets range between $15 to $150 per night, with $30 being the average global room rate.
每家酒店的外部都印着醒目的OYO的标志。该公司各个市场的房价在每晚15美元至150美元之间,其中30美元是全球平均房价。
A college dropout with a big idea
一个有大想法的大学辍学生
OYO was initially born in 2012 as an online service called Oravel Travel that aggregated budget hotel room listings.
OYO最初诞生于2012年,当时是一家名为Oravel Travel的在线服务公司,专门汇总经济型酒店的客房信息。
这位25岁的印度酒店亿万富翁计划在美国扩张
"It was like an Airbnb concept," said Bejul Somaia, a partner at venture capital firm Lightspeed Venture Partners.
“这就像是空中食宿的概念,”风险投资公司光速创投的合伙人贝尤尔·索马亚说。
Somaia first met Agarwal after he was accepted for a Thiel Fellowship in 2013. The two-year program created by PayPal founder Peter Thiel awards $100,000 in grants to entrepreneurs who either skipped or dropped out of college so they may pursue an innovative business idea.
索马亚第一次见到阿加瓦尔是在2013年阿加瓦尔获得泰尔奖学金之后。贝宝创始人彼得•蒂尔)创办的这个为期两年的项目,向那些为了追求创新商业理念而跳级或辍学的企业家提供10万美元的资助。
"You don't often see Indian entrepreneurs selected for it, so we took notice of Ritesh," said Somaia.
“你不会经常看到印度企业家被选中,所以我们注意到了里特什,”索马亚说。
But Somaia wasn't all that impressed by Agarwal's business idea.
但索马亚对阿加瓦尔的商业理念并不是很满意。
"I told him it wasn't the right model for India. The sharing economy model is a challenge in India because of inconsistency in quality and safety," said Somaia. He suggested a better approach was to find a way to standardize and upgrade the supply of rooms and give it a uniform branding.
“我告诉他,这不是适合印度的模式。共享经济模式在印度是一个挑战,因为质量和安全不一致。”他建议,更好的办法是找到一种方法,使客房供应标准化和升级,并赋予统一的品牌。
Agarwal recognizes that he still has a lot to learn. "I am only 25, but I am lucky to be surrounded by some of the best talent and leaders who push me to do better," he said. "I have always believed in the big picture and aiming high. I will keep trying."
阿加瓦尔意识到他还有很多东西要学。他说:“我只有25岁,但我很幸运身边有一些最优秀的人和领导者,他们促使我做得更好。”“我一直相信大局和远大目标。我会继续努力。”

用户搜索

疯狂英语 英语语法 新概念英语 走遍美国 四级听力 英语音标 英语入门 发音 美语 四级 新东方 七年级 赖世雄 zero是什么意思乌鲁木齐市南湖消防总队家属院英语学习交流群

网站推荐

英语翻译英语应急口语8000句听歌学英语英语学习方法

  • 频道推荐
  • |
  • 全站推荐
  • 推荐下载
  • 网站推荐