机场餐饮价格高 问题出在哪儿？

在普通餐馆里，通常一碗牛肉面的价格从20块到30块不等，很少能超过50块，但机场里牛肉面的价格却能让人大跌眼镜，高达125块，不光贵而且还很难吃。同样，一瓶矿泉水在北京机场内也能卖到10块钱，比正常翻了10倍，让人望而生畏。虽然乘飞机出行越来越方便，大家也越来越愿意选择这种便捷的出行方式，但是在机场航站楼内吃吃喝喝却不是所有的人都能负担的起。

In Chinese cities, a bowl of beef noodles usually costs 20 yuan (around three US dollars) to 30 yuan, seldom exceeding 50. However, the prices for the noodles at airports can be as high as 125 yuan, not to mention they are usually less delicious than the offerings at regular restaurants. Similarly, a bottle of mineral water at the Beijing Capital International Airport goes for 10 yuan, about three times the price of those sold in the downtown area.

While flying has become a popular travel option, eating and drinking at airport terminals are far from affordable for many people.

Why are the food and beverages so expensive at airports?

补货成本高，增加了商家运营成本

机场运营成本较高，商家通常会把成本差价转移到顾客身上来。机场的成本高在哪儿呢?禄口机场航站区管理部经营科副科长戴捷表示，“机场普遍比较偏，因为安全原因，卸货时，卡车必须离候机楼有一定距离，然后再搬进候机楼;隔离区商家补货，还需将商品一件件地过安检……这些都增加了商家运营成本，所以价格更高。”

Businesses at airports have higher operation costs than their regular counterparts, and the differences are usually transferred to their customers. Airport restaurants usually are small with limited inventory space, so they need warehouses and deliveries from outside the airports. The deliveries have to avoid rush hours and be made in small containers, as the items are required to go through security screening. Besides, as the delivery trucks are not allowed to park near the terminal buildings for safety reasons, more workers are demanded to carry the commodities into the airport stores. Employees have to be badged by airports and pass through security checks. All that adds time and costs.

那么，机场租金又在产品定价中，占了怎样的比重呢?永和大王的相关工作人员表示，机场门店的租金能比普通市区的租金高30%，占整个门店经营成本比例高达20%。戴捷表示，门店租金已经成为经营的最大挑战之一，机场店尤其明显。

Higher rent is a contributing factor as well. Yonghe King, a popular chain restaurant in China, has said rent accounts for 30% of the total cost for their airport locations, while it accounts only up to 20% for restaurants inside the city. Dai Jie from the managing department of the Nanjing Lukou International Airport in east China's Jiangsu Province says rental fees have become one of the biggest financial challenges for airport restaurants.

What measures can be taken against high catering prices?

引入连锁降价

“过去在机场吃个饭价格确实高得离谱，我们通过引入连锁品牌的方式，让更多商家参与进来，商家之间有了竞争，价格也就降了下来。”南京禄口机场工作人员潘先生表示，“虽然是连锁品牌，但在商品定价上，他们有一定的自主权。通常这些连锁餐饮企业机场店还是会比普通门店的食物单价能贵上两三块。”

Hosting more stores creates stiffer competition, which can make prices more reasonable. That has been the solution adopted by many airports, which have introduced chains like McDonald's and Starbucks. But the bigger chains have more freedom to price their products, so their airport locations can still charge more than their stores in the city.

明码标价

南京禄口国际机场相关工作人员表示，他们和商家签有合同，合同规定商家需要不间断向旅客提供廉价食品和饮料，像一元瓶装矿泉水和四元泡面等。机场商品严格按照物价局相关规定定价，即不超过商品市场价格的30%。对于机场内不少商品的价格超过30%这个标准，连云港市物价局检查执法分局局长陈波表示，“大多数商品市场平均价格是没有准确数字的，统计局也统计不出来，只能依照大众普通接受的、认同的价格，在一定的区间浮动，只要做到明码标价，则不涉嫌价格欺诈。”

The Nanjing Lukou International Airport say they have signed contracts with businesses, requiring a constant supply of inexpensive food items and drinks, like one-yuan bottled water and four-yuan instant noodles. The airport has also set a limit of how much more stores can charge compared to their counterparts located within city limits. China's consumer goods pricing authorities have set such a limit at 30%, while the Lukou airport has lowed it to 20%. As commodity prices inevitably vary, customers usually can judge the reasonableness of a price based on their common sense, and they can file complaints to airport authorities if they encounter unusually high prices.