Taobao building platform to attract young high-tech innovators

淘宝建平台吸引青年高科技创新人才

Alibaba's online shopping arm Taobao is currently building a platform where young innovators can share ideas with each other.

阿里巴巴的在线购物平台淘宝正在构建一个平台，在这里年轻的创新人才可以同其他人分享他们的创意。

"Taobao is not only an online shopping platform anymore," Alibaba's CEO Zhang Yong said. As more young users post comments and create new content on the platform, Taobao is becoming an online community.

阿里巴巴总裁张勇说：“淘宝不再仅是一个在线购物平台了”。随着越来越多的年轻用户在平台上发表评论和创建新内容，淘宝将成为一个网络社区。

Young people are the main force behind startups, and spending on Taobao. Currently, 80percent of Taobao users are aged under 35, one third of them are below 24.

年轻人是创业和淘宝消费的主要推动力。目前，80%的淘宝用户年龄在35岁以下，其中三分之一低于24岁。

In order to attract more young customers and encourage young startup innovators to realize their business dream on the platform, Taobao will hold its first "Creator Festival" in Shanghai from July22 to 24.

为了吸引更多的年轻消费者并鼓励青年创业创新者在平台上实现他们的商业梦想，淘宝将于7月22号至24号在上海举行首次“淘宝造物节”。

According to Taobao, the festival will have three main themes: technology, arts and originality to show original designs, cutting-edge gadgets, and fashion trends and high-tech ideas.

据淘宝称，这个节日将有三个主题：科技、艺术和原创力，以展示原始设计、先进的小工具、时尚趋势以及高科技创意。

"Buy+" or "Buy Plus", a new online shopping experience that uses virtual reality (VR) technology,will also allow visitors to try VR during the three-day event.

一个使用虚拟现实(VR)技术的全新在线购物体验“Buy+”或叫“买+”，还将允许游客在为期三天的活动中尝试VR。

Photographs are no more the only way to display products on Taobao. Some sellers are using VR to sell their products. In the future, more 3D and VR technologies will be used on Taobao.

照片不再是展示淘宝产品的唯一方法。一些卖家使用VR销售他们的产品。未来，淘宝上将会使用更多的3D和VR技术。

GM lab (Gnome Magic Lab), Alibaba's research lab focusing on VR and AR (augmented reality),has already started operating, and will provide technical support to Taobao.

GM lab 全称Gnome Magic Lab，是阿里巴巴专注于VR和AR(增强现实技术)技术的研究实验室，已经开始运行并将为淘宝提供技术支持。