【导读】A company logo is often considered the most critical element of a corporate brand. Stocklogos.com, an identity design community that offers high-quality logos, has compiled a list of before-and-after logos for 20 of the biggest brands.

公司的logo通常被认为是一个公司品牌最关键的组成部分。专门为公司提供高质量logo设计的品牌设计公司Stocklogos.com将全球最知名品牌的logo进行整理以飨读者。

Check out how these famous brands have altered their logos — for better or for worse — since they originally opened their doors. The history of the logos was collected from Logopedia.

我们一起来看看这些知名品牌对logo做过哪些改变，是比以前更好还是更糟?

Canon: first and last 佳能

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Eskimo: first and last 爱斯基摩

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Mozilla Firefox: first and last 火狐浏览器

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IBM: first and last IBM

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Kodak: first and last 柯达

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Mazda: first and last 马自达

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McDonald's: first and last 麦当劳

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Microsoft: first and last 微软

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Apple: first and last 苹果